Saturday, 27 September 2008

People Search and Monthly WorldWide Search Volume

In their latest press release on the total amount of Searches carried out worldwide, comScore have calculated that over 61 billion search engine queries were conducted from over 750 million searchers.

As a reflection of growing Search trends, the study found that more than 750 million people age 15 and older – or 95 percent of the worldwide Internet audience – conducted 61 billion searches worldwide in August, an average of more than 80 searches per searcher (although this varies from country to country). It thereby also estimates the total global internet user base over 15 at just under 790 million users.

In terms of People Search as a proportion of the overall volume of Search use, it has been estimated by some commentators that around 2 billion searches per month are specifically on people, whilst up to 30% of all searches are in some way people-related.

If you would like to conduct a people search, you can do so here.

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